FILE PHOTO: A logo of Toyota Motor Corp is seen at the company's showroom in Tokyo, Japan June 14, 2016. REUTERS/Toru Hanai
Toyota donated to one of the House Republicans who voted against certifying Joe Biden‘s win, and now some customers are threatening a boycott.
Judd Legum tweeted:
The blowback has been immediate and severe:
The math is simple. Toyota only made a thousand dollar donation to the seditious House Republican. Back in 2015, Toyota made $2,726 on each vehicle sold. If their donation costs them a single customer, they will lose exponentially more money than the $1,000 that they donated.
Boycotts don’t have to be large to cost corporations a lot of money.
The lesson for big business is that people are watching. Campaign donations are speech according to the Supreme Court, which means that who a business donates to is a statement about their values or lack thereof as a corporation.
If Toyota is choosing to support those who attack democracy, then their customers have the right to choose not to buy their products.
Consumers in the free market have a right to not reward those who support sedition.
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