Toyota donated to one of the House Republicans who voted against certifying Joe Biden‘s win, and now some customers are threatening a boycott.
Judd Legum tweeted:
UPDATE: @Toyota, which after 1/6 said it would be “assessing our future PAC criteria,” donated $1000 to @RepAlexMooney, who objected to the certification of the Electoral College in February, according to a new FEC filing
— Judd Legum (@JuddLegum) April 9, 2021
The blowback has been immediate and severe:
Trying to choose between a new Honda and a new @toyota just got a lot easier.
— Resistress Kay (@fabaceae) April 9, 2021
I am going with Honda myself after 15 years with @Toyota
— Nurses waiting for Gaetz to be locked up.👊 (@ClaudetteGGibs1) April 9, 2021
The math is simple. Toyota only made a thousand dollar donation to the seditious House Republican. Back in 2015, Toyota made $2,726 on each vehicle sold. If their donation costs them a single customer, they will lose exponentially more money than the $1,000 that they donated.
Boycotts don’t have to be large to cost corporations a lot of money.
The lesson for big business is that people are watching. Campaign donations are speech according to the Supreme Court, which means that who a business donates to is a statement about their values or lack thereof as a corporation.
If Toyota is choosing to support those who attack democracy, then their customers have the right to choose not to buy their products.
Consumers in the free market have a right to not reward those who support sedition.
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Awards and Professional Memberships
Member of the Society of Professional Journalists and The American Political Science Association
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